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Executive Leadership & Strategy
Engaging the Modern CFO: Positioning Tech Investments for Business Outcomes
Nov 25, 2025
ADAPT’s last Analyst Briefing this year reveals how CFOs redefine digital success and helps you gain insights to better align your strategy.
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Executive Leadership & Strategy
Modernisation & the Rise of Agentic AI: What CIOs Expect from Tech Providers
Oct 2, 2025
In this 55-minute virtual briefing, we’ll reveal the latest CIO priorities, budget shifts, and technology bets to help you refine messaging, campaign strategy and sales engagements to better connect with the critical needs of Australian CIOs.
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Executive Leadership & Strategy
Modernising Under Pressure: Aligning to Cloud & Infra Buyer Priorities in 2025
Aug 7, 2025
In this exclusive ADAPT Advantage virtual briefing, you’ll gain access to exclusive client-only research and insights to help you refine campaign strategy, messaging and sales conversations, to better connect with the critical needs of Australian Cloud and Infrastructure decision-makers.
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Executive Leadership & Strategy
Data Maturity and AI Readiness: What Data and AI Leaders Demand from Tech Providers to Turn Their AI Ambition into Reality
Jul 3, 2025
In this exclusive ADAPT Analyst Market Briefing, we uncover what’s shaping the strategies, investments, and expectations of Australia’s Data, AI, and Digital leaders – and how to tailor your GTM execution to engage them more effectively.
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Executive Leadership & Strategy
Know Your Customer: 2025 A/NZ CISO Insights
Apr 30, 2025
In this 55-minute virtual briefing, you’ll gain access to exclusive, client-only research and insights to help you refine marketing campaigns, product strategy, and sales engagements to better connect with the critical needs of Australian Security leaders.
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Executive Leadership & Strategy
Know Your Customer: 2025 CIO Insights – Priorities, Barriers, Budgets and How to Engage
Mar 13, 2025
In this 55-minute virtual briefing, you’ll gain access to exclusive client-only research and insights to help you refine messaging, campaign strategy and sales engagements to better connect with the critical needs of Australian CIOs.
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Executive Leadership & Strategy
Help Customers Map IT Cost to Organisational Value
Nov 29, 2024
In this ADAPT Advantage virtual briefing designed to elevate your sales approach, you’ll gain access to exclusive, client-only research and insights to refine your strategy, align with the critical needs of Australian IT leaders, and position your solutions as strategic investments.
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Executive Leadership & Strategy
Know Your Customer: Australian Cloud & Infrastructure
Oct 25, 2024
In this 55-minute ADAPT Advantage virtual briefing, you’ll gain access to exclusive client-only research and insights to help you refine campaign strategy and sales engagements, to better connect with the critical needs of Australian IT leaders.
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AI & Innovation
Know Your Customer: Who Owns Data & AI Strategy?
Aug 2, 2024
In this 55-minute ADAPT Advantage virtual briefing, you’ll gain access to exclusive client-only research and insights to help you refine campaign strategy and sales engagements, to better connect with the critical needs of Australian Heads of Data & AI.
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Security & Risk
Know Your Customer: 2024 A/NZ Security & CISO Insights
Apr 26, 2024
In this 55-minute virtual briefing, you’ll gain access to exclusive client-only research and insights to help you refine campaign strategy and sales engagements, to better connect with the critical needs of Australian CISOs.
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Technology Modernisation
Know Your Customer: What Are Local CIOs Prioritising in 2024?
Mar 25, 2024
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Finance Transformation
Know Your Customer: How to Influence the CFO? For Sales and Marketing Leaders
Nov 16, 2023
In this 55-minute virtual briefing, you’ll gain access to exclusive client-only research and data that will help you refine marketing messaging, campaign strategy and sales engagements to better connect with the needs of Australian CFOs.
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Executive Leadership & Strategy
Know Your Customer: Top Priorities for the CIO
Sep 6, 2023
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Technology Modernisation
Know Your Customer? The Chief Digital Officer & Chief Data Officer
Jul 13, 2023
In this 55-minute virtual briefing, you’ll gain access to exclusive client-only research and data that will help you refine marketing messaging, campaign strategy and sales engagements to better connect with the needs of Australian Heads of Data & Digital.
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Security & Risk
Australian CISO Priorities for 2023: Initiatives, Challenges & Investments
May 18, 2023
Join ADAPT’s senior analyst team as they breakdown the latest CISO persona insights to give you an inside look at how you can position your solutions to cut through to your most in demand prospect in technology.
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Technology Modernisation
The CIO’s Guide to Navigating FY24
Mar 31, 2023
Gain insights into best practices for IT prioritisation and budgeting, how to balance the needs of different departments within your organisation, and practical guidance on how to optimise your IT investments
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Technology Modernisation
Australian CIOs Priorities for 2023: Initiatives, Challenges & Investments
Mar 17, 2023
Join ADAPT’s CEO & Senior Analysts as they breakdown the latest CIO persona insights to give you an inside look at how you can position your solutions to cut through to your busiest prospect in IT.
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Finance Transformation
Why is the CFO a critical persona for your Australian market growth?
Dec 8, 2022
If you don’t understand how to influence and converse with the CFO, then is your sales and marketing messaging fit-for-purpose? Attend our final Advantage market briefing of the year to learn more about this critical persona – and be prepared to win their hearts and minds in 2023.
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